How do you reimagine a long-running medical conference to boost engagement, bring in cutting-edge tech and hit record attendance while keeping delegates relaxed and coming back for more?
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After a six-year break, how do you relaunch one of the largest trade shows in the Americas, attract over 51,000 attendees, and connect with a new generation of industry professionals?
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Delivering a global medical congress is no small task but how do you create hands-on learning, boost inclusivity, and engage 16,000+ delegates all at once?
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Planning a major international conference is complex—but what happens when you have to relocate the entire event just months before it takes place?
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Organising a major global summit comes with unique challenges—so what does it take to deliver a seamless experience for industry leaders and government officials?
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