New Venue Collaboration with Estrel Berlin
We are pleased to announce a new three-year venue collaboration with Estrel Berlin, Europe’s largest hotel, congress, and entertainment complex.
This collaboration marks an important step in strengthening Estrel Berlin’s international positioning and creating new opportunities for global business development. It reflects a shared ambition to raise standards in conference organisation, strategic venue development, and collaboration across the international meetings industry.
A key element of this partnership aligns with Estrel Berlin’s significant expansion through the development of the Estrel Tower. Rising to 176 metres, the tower will become Berlin’s first skyscraper and a major new landmark for the city. The project will expand the existing Estrel complex with approximately 500 additional guestrooms and suites, outstanding meeting and event spaces, innovative dining concepts, and a comprehensive spa and fitness area. It represents a milestone in Berlin’s hospitality landscape, setting new benchmarks in design, scale, and sustainability.
In a global environment where international associations and organisers are increasingly prioritising destinations that offer safety, stability, and high-quality infrastructure, Estrel Berlin stands out for its scale, flexibility, and proven capability. With over 30,000 square metres of event space, 1,125 hotel rooms, and the capacity to host up to 15,000 delegates, it is exceptionally positioned to support large-scale international meetings.
Through this collaboration, we look forward to working closely with Estrel Berlin to support international engagement, foster knowledge exchange, and contribute to the continued evolution of venue–PCO collaboration. We are excited to partner during such a pivotal phase of Estrel Berlin’s growth and to explore the opportunities this collaboration will bring over the coming years.
Photo: From left to right: Nicky McGrane, Inge Hanser, Heike Mahmoud, Angela Guillemet, Jan Frederik Vanhamel)