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After a six-year break, how do you relaunch one of the largest trade shows in the Americas, attract over 51,000 attendees, and connect with a new generation of industry professionals?
Delivering a global medical congress is no small task but how do you create hands-on learning, boost inclusivity, and engage 16,000+ delegates all at once?
UX analysis of websites - how well are congress websites positioned?
By Evi Steinhaus, UX Designer at CPO HANSER SERVICE
For a successful congress it is essential to have an attractive, user-friendly web presence and therefore our recommendation is to undertake a UX analysis…