INCON BEST PRACTICE CASE STUDY: ORTRA
‘Bridging the gap of cultural work methods’
38th European Paediatric Orthopaedic Society Annual Meeting
BY INCON PARTNER: ORTRA
The challenge was to work with two organizations at the same time; the International European Paediatric Orthopaedic Society represented by their core PCO, and at the same time, the Israeli association headed by Dr. Ovadia, who was the one who actually helped bringing the conference to Israel.
We needed to bridge the gaps between the European's work methods and the Israeli methods, keeping everyone confident that the conference will be produced in a qualitative and professional manner in accordance with international standards and that everything we'll be ready on time.
WHAT IS EPOS?
EPOS is committed to improving the health care of paediatric patients through raising the standards of training, education and clinical practice by providing added value. The Congress is an excellent opportunity to share academic and clinical developments and research and to build on social interactions and support each other.
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Diplomacy, communication and patience.
Since the process began with the Israeli association, and later on the European Society chose to work with an Italian Core PCO - OIC, we need to implement work methods that will suit both sides.
The solution was to split responsibilities: ORTRA was in charge of all local logistic services and onsite services in full coordination with the Italian organizer, and OIC was responsible for the scientific management of the conference, registration and sponsors & exhibition. Both OIC and ORTRA worked in cooperation keeping good communication between both sides and with the understanding and patience to accept and overcome the differences.
The conference was a huge success, participants from all over the world were very happy for the opportunity to visit Israel, some for the first time. A Wonderful venue by the sea, social activities, evening events and the Israeli sunshine in April constituted a qualitative balance between a professional scientific conference and an enjoyable social encounter with the opportunity to meet with the Israeli unique mentality.
“The conference was a remarkable success and the responses I receive from all sides do not stop praising and admiring the conference's overall level as well as the quality of the organization and service.
We went a long way together that began more than two years ago ... up to the conference itself.
There are no words in my mouth to thank you, dear people, for the exemplary organization of the event. Even if I seek and exert myself, I cannot point a single flaw during the conference. You demonstrated professionalism, knowledge, sensitivity and wisdom throughout the way which brought the conference to the highest level of success.
Thank you for taking this wonderful journey with me.”
– Dr. Dror Ovadia, Chairman of the Local Organizing Committee
ABOUT INCON PARTNER
ORTRA is Israel’s leading Professional Conference Organizer (PCO) and Destination Management Company (DMC). Founded in 1982 by the late Zvi Gelfand, one of the architects of Israel’s Events and Tourism industry, ORTRA has organized and produced the most important and multi-participant international conferences held in Israel.
The management of ORTRA is actively involved in the Israeli Tour Operator Association and we are proud of our robust and solid economic foundation. We have been recognized by Dunn & Bradstreet (Israel) as the most successful and lucrative event Management Company in Israel. We are assisted in our services by the sector’s finest sub-suppliers and professional bodies and are equipped with the latest technological means, including unique dedicated computerized arrays for conferences, tourism and events.
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