INCON BEST PRACTICE CASE STUDY: GOYANG CVB

 
 
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GOYANG, SOUTH KOREA

‘Hosting young delegates at a global conference’

UN Habitat 2017 Youth Week

BY INCON PREFERRED SUPPLIER: GOYANG CONVENTIONS AND VISITORS BUREAU

 
 
GOYANG, SOUTH KOREA

GOYANG, SOUTH KOREA

 
 

INTRODUCTION

The Youth Week 2017 Korea Conference was hosted by Youth Now and UN-Habitat and supported by Goyang CVB. Approximately 1000+ youth from Korea and 19 countries around the world gathered in Goyang, Korea to state their firm commitment to the peace agenda and youth involvement. The conference focused on peace as the theme for 2017 International Youth Day through the achievement of the United Nation’s Sustainable Development Goals.

 
 
Goyang CVB,   GOYANG ,  SOUTH KOREA

Goyang CVB, GOYANG, SOUTH KOREA

 
 

WHAT IS YOUTH WEEK?

TBEX (Travel Blog Exchange) is the world’s largest conference and networking event for travel bloggers, online travel journalists, new media content creators, travel brands and industry professionals. Held in Israel for the first time, the 2017 conference brought together hundreds of bloggers, travel journalists, content creators, and social media influencers and served as a special opportunity for DMOs, travel brands, PR firms and their clients, to engage with the most influential travel bloggers and leading digital content creators.

VISIT EVENT SITE: YOUTH WEEK 2017 →

 
 
YOUTH WEEK 2017,   GOYANG, SOUTH KOREA

YOUTH WEEK 2017, GOYANG, SOUTH KOREA

 
 

CHALLENGES

Goyang CVB had two main challenges for YOUTHWEEK 2017:

  1. Develop relevant Sustainable Development Goal (SDG) case studies for the event using Goyang's City resources.

  2. To find budget and eco-friend accommodation that can accommodate most participants who were primarily youths, including college students.

 
 
YOUTHWEEK 2017,   GOYANG ,  SOUTH KOREA

YOUTHWEEK 2017, GOYANG, SOUTH KOREA

 
 

GOYANGCVB’S SOLUTIONS

1/3. CONSIDERATIONS:

As August is the hottest season in Korea, Goyang CVB needed to consider their clients’ health & well-being. During the day time, participants needed to be in an air-conditioned area or in cases of unavoidable outdoor activities, shaded area needed to also be provided.

2/3. ACTIVITY LOCATIONS:

Goyang CVB closely coordinated with the city government and found two suitable sustainable places to accommodate the day activities: Lake Park, the largest artificial urban lake in Korea, and the Hyundai Motor Studio, the representative Corporate Social Responsibility project for their Sustainable Development Goal project.

3/3. ACCOMMODATION:

Goyang CVB and the Goyang city government sponsored the KINTEX camping site which was within walking distance of the main venue. The site included 83 camping spots & 10 caravans. This allowed more than 300 youths to stay at the camping site for free with cooking, additional tents and local food also provided.

 
 
 
GOYANG, SOUTH KOREA

GOYANG, SOUTH KOREA

 
 

OUTCOMES

  • The event attracted approximately 1,000 youth participants spanning 15 conference sessions.

  • The free sponsored camping accommodation was used by 200 youth participants.

  • Goyang CVB formed a strong working partnership with UN Habitat. Both organisations were pleased with the event and agreed to hold another youth conference in the future.


 

“It was a wonderful experience to have our international Youth conference in Goyang City. We shared a lot of ideas and inspirations through all the materials and services provided from this perfect MICE city. We will definitely have our events in Goyang again in the near future.”

– Kim, Ju Yong, Project Manager, UN Habitat

 
 
GOYANG, SOUTH KOREA |   © YuHung Wang/ Flickr

GOYANG, SOUTH KOREA | © YuHung Wang/ Flickr

 

ABOUT INCON PREFERRED SUPPLIER

 

Goyang Convention Bureau assists MICE organizers and visitors in Goyang City. Goyang city is the mecca of the international exhibition and convention industry. It has Korea's largest exhibition & convention center KINTEX (Korea International Exhibition Center), a great business environment, professional services and world-class industrial facilities.

Are you considering holding a MICE event in your chosen field in Goyang? Take advantage of our in-depth knowledge of the meetings industry, and a wide network of contacts. You get advised on every step of the way - from making initial contact right up to the final decision. We look forward to working with you.

Find out more: INCON PREFERRED SUPPLIERS →

 
 
 
 

 
 
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INCON is a global partnership of trusted conference and association management companies, whose unique collaboration results in the design and delivery of innovative and impactful client events. INCON Partners operate in over 170 destinations from over 81 global offices with a staff of 3,500 employees spread throughout the world.

 
 

 

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